Content Writer & Media Producer

Here to do
everything
AI can't do.

I'm Sameer Gardner -- 8+ years crafting stories across healthcare, education, and media. Strategy, writing, production -- all in one.

Sameer Gardner - Content Writer and Media Producer

About

The Swiss Army knife of content

A creative marketing leader, content strategist, and media producer with cross-functional experience leading teams across healthcare, education, entertainment, and social impact. I build IPs, not just content -- finding the stories hidden behind the metrics and turning them into lasting brands.

With an M.A. in Media & Cultural Studies from the Tata Institute of Social Sciences and a B.A. (Hons.) in English from St. Stephen's College, Delhi University, I bring both academic rigor and creative instinct to every project.

Content Strategy & Writing

SEO-driven content, brand positioning, and editorial direction

Video & Media Production

YouTube strategy, ad films, screenwriting, and influencer content

Interactive & Game Design

Narrative design, user-generated content systems, and app development

Education & Social Impact

Media literacy, advocacy campaigns, and social-emotional learning

Experience

8+ years of building stories that matter

Present

Marketing Content Consultant

Independent · Pune, India

  • Designing content for national and international clients including Atomberg India, Uncommon Leadership Academy (Singapore), and Warwick University (UK)
2024 -- 2025

Content Manager

GATE AI · Pune, India

  • Built the entire brand persona and company website from scratch
  • Supervised marketing and sales channels across ads, email, and social media
2023 -- 2024

Senior Content Writer

Loop Health · Bangalore, India

  • Diversified brand positioning through website and social media content
  • Initiated 18 marketing experiments, driving a 35% increase in lead generation
  • Directed YouTube strategy: 2 video series IPs, 420k+ views, 240k+ impressions
2020 -- 2023

Lead, Narrative Design

Fairside Stories · Bangalore, India

  • Founding team member building Social & Emotional Learning games for ages 9-14
  • Launched app on Play Store within 6 months; 1.4M+ downloads since inception
  • Designed the architecture for user-generated content, a system still in use today
2019 -- 2020

Senior Screenwriter

First Action Rainshine · Bangalore, India

  • Worked with Boss Entertainment & Banijay Asia as creative director and screenwriter
  • Developed content for brands and influencers including Danish Sait
2017 -- 2019

Media Literacy Associate

Programme for Social Action · Delhi, India

  • Provided media support to 70+ advocacy groups for environmental and labor issues
  • Curated and executed a traveling film festival across 7+ states, 45 days, 150+ films
2017

Copywriter

120 Media Collective · Mumbai, India

  • Created video and print ads for brands including Wai Wai and Raw Pressery

Services

What I bring to the table

Like a Swiss Army knife, I offer a compact but comprehensive set of skills. Whether you need strategy, production, or everything in between.

Content Strategy

End-to-end content planning, editorial calendars, and brand voice development tailored to your audience and goals.

Video & Film Production

From concept to screen -- ad films, YouTube series, branded content, and documentary-style storytelling.

Brand Building

Complete brand persona development, market positioning, and multi-channel marketing campaigns.

Performance Marketing

Data-driven ad experiments, lead generation strategies, and marketing funnel optimization.

Website & Digital Content

Website copy, SEO content, social media management, and email marketing that converts.

IP Development

Building recurring content IPs, original series concepts, and non-fiction storytelling formats that endure.

Featured Work

Stories that moved the needle

HealthcareStrategy / Video / IP Development

Loop Health: Building Category Through Content

Helped establish 'Health Assurance' as a category. Conceptualized and executed 4+ video series including recurring formats that became company IPs. Also wrote all product copy, web content, guides, case studies, and newsletters.

420k+ views4+ seriesMulti-format
EducationGame Design / Narrative / UX Copy

Fairside Stories: Building an EdTech IP

Foundational team member building Social and Emotional Learning games. Handled narrative design, character development, and all in-app copy. Game shipped on Play Store and saw millions of engagements with kids aged 9-14.

1.4M+ downloadsPublishedAdaptive narrative
HealthcareWeb Content / UX Writing

Loop Health: Website & Product Copy

Owned all written content across Loop's digital properties—website copy, product guides, case studies, HR tools, and checklists. Made healthcare insurance actually sound interesting.

Website5+ content typesProduct-led
Social ImpactEvent / Media Curation

Traveling Film Festival: Curation & Execution

Conceptualized and executed a 45-day traveling film festival across 7+ Indian states. Curated 150+ documentaries for environmental and labor advocacy. Also created the community engagement manual for media literacy.

7+ states150+ films45 days
EntertainmentScreenplay / Direction

Kacche Din: Fictional Web Series

Award-winning fictional drama with screenplay and direction credits. Built character arcs and narrative structure for a web series exploring class, ambition, and morality.

Web seriesAward-winningFull credits
EducationWeb Content Strategy

Uncommon Leadership Academy Website

Built the entire website content for ULA—from messaging architecture to page copy. Made leadership education sound like something you actually want to pursue.

Content strategyFull site copyBrand voice

Trusted by

Atomberg India logo
University of Warwick logo
Loop Health logo
Banijay Asia logo
Boss Entertainment logo
Raw Pressery logo
Ashoka University logo
Uncommon Leadership Academy logo

Vlog Series

Healthcare | Behind the Scenes

A video series exploring the untold stories of the healthcare industry -- from hospital kitchens to insurance claims desks. Real people, real processes, no jargon.

View Full Playlist

What Does a Hospital Kitchen Look Like?

Going behind the scenes of a hospital kitchen to see how nutrition meets patient care at scale.

A Day in the Life of an Insurance Claims Team

Following the people who process thousands of health insurance claims every single day.

How Health Benefits Actually Work

Breaking down the complex world of employee health benefits into something anyone can understand.

Why a healthcare vlog?

Healthcare is full of fascinating stories that never get told. This series is my way of turning the invisible work behind hospitals, insurance, and health-tech into compelling non-fiction content -- the same approach I bring to every client project.

Pricing

Let's talk money (the fun way)

Retainer Model

The usual play for most projects

Custom/month

I work on a mutually agreeable retainer basis where the amount reflects your budget and project scope. What matters most to me is having real creative input and control over the work.

Think of it as hiring someone who cares more about the work being brilliant than the paycheck being massive.

What's included:

  • Full creative involvement & decision-making
  • Strategy, content, production (as needed)
  • Multi-format delivery (video, written, digital)
  • Regular collaboration & feedback loops
  • Flexibility to evolve scope as we learn

Special Projects

Sometimes free

When a project genuinely impresses me—whether it's the mission, the team, or the creative challenge—I've worked for minimal amounts or even pro bono.

This could be you if:

  • Building something with real social impact
  • An early-stage team I believe in
  • A creative challenge that excites me
  • Working with people I genuinely respect
  • Projects that align with my personal mission

Reach out and tell me what you're building. If it's good, we can probably figure something out.

The bottom line: I care more about the work than the paycheck. My creative involvement is non-negotiable. Your budget is negotiable.

Get in Touch

Let's build something together

Whether you need content strategy, video production, brand building, or a full-stack creative partner -- I'd love to hear about your project.